OEM & Private Label eScooters
From high-volume commuter models through to the latest connected-tech designs, Reid delivers eScooter solutions ready to capture this fast growing category.
OEM & Private Label electric bikes
Partner with a global leader in electric mobility. Reid helps brands, retailers & distributors balance price, performance, and design to create market-leading eBikes.
OEM & Private Label analogue bikes
Recognised worldwide across every category of traditional analogue bikes. Reid is the partner trusted for style, performance and reliable supply.
Bring your ideas to life
Reid gives brands, retailers & distributors a faster, lower-risk path to market. We bring the global supplier network, product design experience and quality control - you bring the vision.
For over a decade, Reid has partnered with leading brands, multi-sport retailers, supermarkets and hire fleets worldwide to bring private label and OEM bikes, eBikes and eScooters to market, from initial concept through to after-sales support. Contact us to find out what we can do for you.
Our OEM & Private Label Process
Reid knows what it takes to bring a bike to market that actually sells. Alongside our private label and OEM services, we're also an established global leader in our own bike, eBike and eScooter brands - giving you a partner who understands both sides of the business.
Put our experience to work for your brand, retail or distribution business, and bring your mobility product to market on trend, on time and on budget.
Consultation
We start by understanding your goals, target market and budget - from product concept through to international logistics. You bring the vision; we scope what's realistic and map out a clear path to launch.
We start by understanding your goals, target market and budget - from product concept through to international logistics. You bring the vision; we scope what's realistic and map out a clear path to launch.
Design and sampling
Our team works closely with you to develop and refine the product, to ensure you're getting exactly the product you need.
Our team works closely with you to develop and refine the product, to ensure you're getting exactly the product you need.
Manufacturing
We select the best-placed suppliers for your project's specific requirements, with our on-the-ground quality control team overseeing every stage to keep production on track and to spec.
We select the best-placed suppliers for your project's specific requirements, with our on-the-ground quality control team overseeing every stage to keep production on track and to spec.
Marketing and Brand Support
We provide technical marketing support including custom carton and manual designs, with further tailored support available - so your product is ready to sell from day one.
We provide technical marketing support including custom carton and manual designs, with further tailored support available - so your product is ready to sell from day one.
After Sales Support
Warranty handling, parts support and range reviews, backed by our team, so you're supported long after the product reaches your customers.
Warranty handling, parts support and range reviews, backed by our team, so you're supported long after the product reaches your customers.
Ongoing Development
As a global bike brand in our own right, we're constantly improving our products and processes - and we pass these upgrades on to you, keeping your range competitive year after year.
As a global bike brand in our own right, we're constantly improving our products and processes - and we pass these upgrades on to you, keeping your range competitive year after year.
Shared Success
We know bikes - you know your market. That's why our process starts with a shared understanding of what success looks like for your brand, retail or distribution business.
Reid has learned, through over a decade of OEM and private label experience, that every client's requirements are unique.
Once we understand yours, we can bring your product to life.
BUY ONE, PLANT ONE.
Meet the team leaders
Rob Akam
Reid Group CEO
Piers Riley
Head of Private Label Product
Jon Street
Commercial Manager
Leon Stimpson
Head of Product Development and Design
Seonaid Paterson
Head of Supply Chain
Taberna Sansom
Head of Marketing
Custom & Promotional Bikes
Looking for something to make your brand or event stand out? Reid designs custom promotional bikes for competitions, giveaways, staff incentives, and merchandising displays - helping businesses, agencies and organisations get noticed.
Our Purpose
‘To enable more people to positively experience cycling and eMobility to help improve the world we live in’
Our passionate and expert team is dedicated to understanding and meeting the needs of every private label and OEM customer, across bikes, eBikes and eScooters. As a global bike brand in our own right, with Reid branded bikes sold in over 30 countries, we bring first-hand retail experience to every partnership with brands, retailers & distributors worldwide.
Our global teams
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United Kingdom Office
Phone number: +44 1202 526220
Email: marketing@reidbikes.com
Address: Unit 4 Vista Place, Coy Pond Business Park, Ingworth Road, Poole, BH12 1JY, United Kingdom (Showroom visits by appointment)
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Australia Office
Phone number: (03) 9314 9199.
Email: marketing@reidcycles.com
Address: 67/422-426 Somerville Rd Tottenham VIC 3012, Australia
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China Office
Phone number: +44 1202 526220
Email: marketing@reidbikes.com
Address: Room 16, NO. 601 Luoyang St, Dongjiang Port, Tianjin China
